Evocime OriginalCSR: Management and Innovation

CSR: Management and Innovation

  • 60 min
  • 9 questions
  • 72 videos

The setting up of a CSR policy involves many stakeholders like the company’s employees, customers or even its service providers. A certain amount of ingenuity within the company is needed to get all of the players committed to this policy; management style will also need to be reconsidered in order to alleviate resistance. This subject will provide you with the necessary know-how to do this.


You will be able to :

  • How to assess a CSR policy
  • Recognise the importance of the Y generation for a CSR policy
  • Understand employee resistance to a CSR policy
  • Define the notion of CSR leadership
  • Understand the importance of the stakeholders
  • Chapters:

    • Responsible management
    • Anticipating resistance to change
    • Leading change

    You will be able to :

  • Understand why CSR is a vector for innovation
  • Define social innovation
  • Understand the notion of social entrepreneurship
  • Identify the different types of eco-innovation
  • Recognise the environmental impact of eco-innovation
  • Understand social change
  • Chapters:

    • CSR as an innovation tool
    • From ecodesign to responsible innovation
    • The different levels of responsible innovation

    You will be able to :

  • Comprehend the importance of consumer safety
  • Understanding an integrated product policy
  • Define the objectives of Fairtrade
  • Measure the importance of prevention and assessment of occupational risks.
  • Understand how to manage the notion of difficult working conditions
  • Provide a definition for Integration through Economic Activity
  • Measure the impact of a CSR policy during a period of crisis
  • Chapters:

    • Taking care of consumers
    • Taking care of employees
    • Integration, informing and redeployment
    CSR: Management and Innovation