Companies and their consumers today face constant flows of information known as “data”. This resource, available in unlimited quantities, is often perceived by companies as the crude oil of the 21st century. And yet data is very rarely used properly, i.e., to serve a very simple double objective: to create value and to make decisions. So, are you ready to revise your data methodology to really take full advantage of it?
Basic
You will be able to :
Know where to start with data
Ask relevant questions
Set up data initiatives that will generate value
Chapters:
Using data to create value and make decisions
Asking the right questions
Advanced
You will be able to :
Make decisions from data
Identify and validate the right KPIs
Chapters:
Identifying key performance indicators
Involving the company in the decision-making process