Éditions Eyrolles OriginalNudge Techniques: Using Incentives for More Effective Management

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Nudge Techniques: Using Incentives for More Effective Management

Small changes produce big results! Such is the idea behind nudge techniques – and hence nudge management: to boost the engagement and productivity of staff members by acting on small elements of their work environment. In this course, you’ll discover how the layout of the workspace and the right managerial and team attitudes can be real incentives to obtain the desired behaviour from your staff.

Basic

You will be able to :

  • Define nudge and nudge management
  • Identify incentive elements and systems in your daily life
  • Chapters:

    • Understanding Nudge or Soft Inducement
    • Nudge: Incentive Elements and Systems
    Advanced

    You will be able to :

  • Understand how physical and ideal objects induce certain behaviours
  • Design your own work incentive system to encourage your staff
  • Adjust your managerial posture to turn it into it a true nudge
  • Chapters:

    • Using Incentives in the Work Environment
    • Understanding the Phenomena that Underpin Nudge Management
    Coach

    You will be able to :

  • Adopt the right incentive attitudes to develop trust within your teams
  • Use the right “nudges” to naturally encourage cooperation
  • Use nudge management to develop engagement and leadership
  • Chapters:

    • Creating a “system of trust” through nudge management
    • Developing cooperation with nudge management
    • Engaging Your Staff by Developing an Incentive “Leader” Style
    Nudge Techniques: Using Incentives for More Effective Management
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