You will be able to :
Chapters:
- What is display advertising?
- Targeting your Customers Better Through Retargeting
- Content Marketing
The acceleration of information production in the digital age has profoundly transformed the landscape of online advertising. In this entirely new situation, he or she who wishes to be read, seen or heard is absolutely obliged to master a whole body of knowledge and good practices. This course, which spans the whole range of topics relating to online advertising, offers invaluable guidance for achieving this. From the origins of display advertising to different targeting methods, without forgetting content marketing or inbound marketing, a few mouse-clicks will take you on a trip through the world of traffic generation levers in the digital age.
You will be able to :
Chapters:
You will be able to :
Chapters:
You will be able to :
Chapters: