André Tordjman OriginalThe business model

The business model

  • 35 min
  • 56 questions
  • 7 videos

In order to understand the business model of a store, you first have to know how to analyse its performance. But how is performance measured? In this lesson, discover the tools that will let you understand and analyse the right factors.
You will learn how to perfect your sales practices and thereby improve the performance of your store!


You will be able to :

  • Identify the performance indicators of a store
  • Understand the three growth levers
  • Boost your turnover
  • Chapters:

    • Measure the performance of a store
    • The store’s three growth levers
    • Increase turnover

    You will be able to :

  • Measure and analyse the capture rate
  • Perfect your practices to increase the capture rate
  • Measure and improve your conversion rate
  • Identify and improve your sales performance index
  • Chapters:

    • The capture rate
    • How to increase the capture rate
    • The conversion rate
    • The sales performance index

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