Author: Rédaction Blog

Let’s start using a whole new class of meaningful HR KPIs – Jean-Marc Tassetto in HRReview

 

This article has been originally published in HRReview. It has been written by Jean-Marc Tassetto, co-founder of Coorpacademy. To read it in its original form, it’s here.

There’s plainly a crisis in how HR and L&D is working with training data. For example, according to the 2019 run of its annual Digital Learning Realities Research, HR analysts Fosway reported that only 14 per cent of respondents in the UK HR community think they are effectively measuring the impact of learning, while 53 per cent admit they’re probably doing it ‘ineffectively’ and 33 per cent are not even trying.

Discover some extracts of the article:

“However, help may finally be at hand in the form of the Learning Experience Platform (LXP), originally defined by workplace learning expert Josh Bersin and recently formalised as a new market category by Gartner.”

[…]

“Why we need to move beyond the LMS

That’s because LXPs track any behaviour traces and use them to test what works and what doesn’t, based on a powerful new way of collecting such data, the ‘Experience API’ or xAPI standard. The Experience API is a technology designed to create a rich environment for online training and learning and is there to address the limitations found with the e-learning technologies currently used that are too focused on tracking the learner through a specific course, rather than through diverse learning experiences.

Why does this matter? Up until recently, elearning analytics only existed in a very limited form, as any learning data that was harvested was very partial. That was due to the fact that the technology L&D had to rely on for so long – the LMS, the Learning Management System – is primarily an admin and delivery system, designed for managing access to training and participation of learners.”
[…]
“The rise of new HR metrics 
So how does this new API work? By working with activity streams. The best way to understand this is if you look at someone’s Facebook wall, what you are looking at is a series of activity stream statements, and the concept is gaining traction as a useful way to capture a person’s overall online activity, on social networks and in the enterprise. xAPIs capture learning experience data – and as we start to aggregate these streams across an enterprise, we can identify the training paths that lead to the most successful or problematic outcomes, and so what determines the effectiveness of the whole training programme. Doing that would in turn enable HR leadership to glean new insight not only on what a learner has successfully learnt, but how they gained this knowledge and which learning approach they chose to follow. This provides opportunities for strong diagnostic values and advance performance indicators, such as Curiosity, or Resilience, and other very promising new HR metrics.
For example, ‘Curiosity,’ is associated with advanced abilities including an aptitude for learning – and as Knowledge, in the Google age, is easily acquired, employees we know who have this capacity could be a real asset for the company.”
[…]
A deeper picture of workplace learning
By using these new behavioural indicators, data available for Human Resources and line of managers of the real capabilities of their teams becomes much richer and more complete. What’s more HR professionals can properly consider the full candidate potential of a person for a specific job not only in terms of their knowledge and skills, but also their character and behavioural qualities. Brands would have access to not only what a particular person has actually learned, but also how the learner landed there, what learning approach they have chosen, so we can come up with tailored recommendations that are close to their actual needs. Good news for the corporation and the benefit for the employee is to help her become the real owner of their employability. Finally, trainers and HR managers also benefit, because they can access all sorts of new types of insight – not only what someone successfully learnt, but also how the learner got there and which learning approach they chose.

So let’s seize the chance that the powerful combination of the LXP and the xAPI offers – and make workplace training and development the truly strategic business tool we all know it deserves to be.

You can read the article in its complete and original form here.

Discover other articles from Jean-Marc Tassetto, co-founder of Coorpacademy:

How to Stop Worrying About a Jobless Future? – Bdaily Business News

Let’s welcome a new dawn of behavioural learning analytics – TrainingZone

Why Training is an Under-Used Source of Employee Insight – Incentive & Motivation

5 minutes to learn – an article from Jean-Marc Tassetto, co-founder of Coorpacademy

 

A study by Bersin by Deloitte paints the portrait of corporate learners today. Overworked: two thirds of them said they don’t have enough time to do their job. Impatient, too: they won’t spend more than 4 minutes on a video and have an attention span of 5 to 10 seconds on a website. Lastly, learners today are distracted, unlocking their smartphone up to 9 times an hour and logging online 27 times a day on average. The study also shows that employees are likely to be often interrupted by outside elements, such as virtual or real interactions, or even by themselves, while they are focused on a task. Sometimes, every 5 minutes. A short period of time.

Those 5 minutes are not a lot of time to complete a task, let alone receive training. And it is often difficult to devote entire days to training sessions. At the same time, a growing need can be observed among employees to take control of their training journey and develop skills progressively, on the topics they want and whenever they want. And Human Resources managers are becoming aware of this. 

Coorpacademy, as a new player in the online training market, is trying to solve this equation through shorter training modules and sessions of “microlearning” and even “nanolearning”. The idea is simple: it’s a relevant answer to the chronic lack of time from the traditional corporate training model.

The content is divided into several shorter, more accessible sessions, with the creation of opportunities and contexts as a background. A session of microlearning should be seen as an opportunity to create special and useful “moments” for learning, particularly on mobile, while waiting for a meeting to start or a plane to take off. It’s during these moments that employees will want to integrate a few useful notions.

We launched “5 minute learning”: short content, editorialized and contextualized according to what’s going on and what our customers need, and delivered on mobile, which allows the creation of these short learning “moments”. All of this is supported by an engaging user experience.

Several studies have shown the efficiency of microlearning. An article in the International Journal of Educational Research Review states that a group following a “traditional” training program is less efficient than a group with the same content in a microlearning format (64% vs. 82%), and that microlearning can increase an individual’s learning capacities by 18% compared to traditional methods.

In order to create moments that are favorable for learning and thus transform the training process and make it a truly effective tool for the transformation of companies, a change in our ways of thinking is fundamental.

Heads of human resources and training, you should look at the training experience as a whole before you start scheduling training programs: every coworker must be able to manage their own learning time and pace.

Managers, you have a fundamental role to play: to accompany the training of your teams. Allow and encourage new ways of learning!

Finally, employees, don’t forget that for every moment spent in training, even if it’s only for a few minutes, you are developing your skills and knowledge, and therefore your current and future employability.

Coorpacademy in the Top 20 finalists of EdTechXGlobal Awards 2019 Scale-Up category!

 

Coorpacademy has been selected in the Top 20 finalists of EdTechXGlobal Awards 2019 Scale-Up category!

20 finalists included those education and training companies who have shown the most revenue growth momentum over the last 3 years.

Along with Coorpacademy (Switzerland), other finalists include Learning Technologies Group (UK), Toppr (India), Busuu (UK), ApplyBoard (Canada), Amity University Online (India), Le Wagon (France), Openclassrooms (France), Twinkl (UK), Unicaf (Cyprus), Virtual College (UK), Touch Surgery (UK), FutureLearn (UK), Learnship (Germany), Ducere (Australia), Upgrad (India), Circus Street (UK), Mindtools (UK), Seagull (Norway), Clio Online (Denmark).

We are proud at Coorpacademy to have been recognized by EdTechXGlobal as an innovative, fast-growing and impactful company transforming the future of learning and work!

Who’s EdTechXGlobal?

EdTechXGlobal connects the global learning community through insight, investment and thought leadership event series – including the flagship summit, EdTechXEurope in London and local Ecosystem Events in Africa, Asia and Europe. These curated EdTechXGlobal events bring together executive level investors, innovators, and industry influencers from worldwide education technology companies from across 60+ countries. EdTechX is also the founder of London EdTech Week, a connected, curated event series featuring 40+ event hosts powering events across London each June.

Read more here!

Coorpacademy in the top 20 Finalists of EdTech Scale-ups

Coorpacademy has been recognized as a FrontRunner® for Learning Management by The Gartner Digital Markets Research Team!

 

Coorpacademy has been recognized as a FrontRunner® for Learning Management by The Gartner Digital Markets Research Team!

FrontRunners is a 100% data-driven graphic, published on Software Advice, which helps businesses easily identify the top software products in a particular category, based on verified user reviews across three websites: Capterra, Software Advice and GetApp, which operate under Gartner Digital Markets umbrella brand.

Coorpacademy has been named as FrontRunner in Learning Management Systems software

How does it work?

Software Advice’s FrontRunners uses reviews from real software users to highlight the top-rated Learning Management software.

To be eligible for inclusion as a FrontRunner, a product must:

  • Have at least 20 unique user reviews in the last 24 months
  • Offer the following core functionality: course tracking, course management

Products that meet these requirements and earn the top scores for Usability and Customer Satisfaction made the cut as FrontRunners.

We are proud at Coorpacademy to have been recognized by users as a top player in terms of Usability and Customer Satisfaction.

Discover more here!

 

Meet the Digital Learning Club to co-build the future of corporate learning

 

Club: an association, a group dedicated to a particular interest or activity meeting up regularly to discuss it.

Digital Learning Club: a group dedicated to co-build the future of corporate learning. 1st meet-up: February 2018. The main topic: Lifelong Learning.

Because uncertainty lies in the future. See for yourself: according to the World Economic Forum, by 2020, every employee will need an additional 101 days of training to upskill and to remain competitive. By 2022, 75 million jobs will be destroyed whereas 133 million new jobs will be created. And 65% of jobs in 2030 haven’t been invented yet – still according to the WEF.

Our clients understand extremely well the need for continuous lifelong learning.

This is how the Digital Learning Club is born, dedicated to our clients, in France and in Switzerland. The club is for them and made by them. Privileged moments between peers in order to share Corporate Digital Learning’s good practices, their views on the skills of tomorrow or the future of education. Our clients also gain visibility on Coorpacademy’s future product developments and can share their concerns or needs to our Product and Content teams for months to come.

We want – with this Digital Learning Club – co-build the future of Coorpacademy’s learning experience, which needs to be unique for each learner.

Those club events, happening at lunch time, feature talks from Arnauld Mitre, Frédérick Bénichou or Jean-Marc Tassetto – co-founders of Coorpacademy – on various topics such as the ROI of digital learning or data-driven learning experiences. Then, Armelle Lavergne, Head of Content and Partnerships, speaks about new ways of learning and the key soft skills to develop in a near future – which Coorpacademy follows very tightly since 2013. Melchior Merlin, Head of Product at Coorpacademy, discusses with clients the platform’s future product developments. This privileged moments ends with workshops and prototypes testings to gather as many feedback as possible.

One idea is behind all we do during this club: co-building innovative, personalized, engaging learning experiences that’ll put learners in the path of lifelong learning. In a few words, co-building the capacity to learn how to learn tomorrow’s skills.

If you’re interested in knowing more, please contact us!

Thank you for Trusting Us - Digital Learning Club

Government of the Principality of Monaco Chooses Coorpacademy to Help Train its Community of Public Servants

 

The Government of the Principality of Monaco has confirmed e-learning leader Coorpacademy as its new digital training platform to underpin Monaco’s strategic transformation programme, Extended Monaco – a plan to digitise all of its public sector and economy.

In this context, the Principality’s government is launching a digital university, the Monaco Digital Academy, with a detailed training syllabus for its 3,600 public servants and agents in order to help them transition successfully to new way of working and processes.

A major player on the European Corporate Digital Learning scene and born on the campus of the Swiss Federal Institute of Technology (EPFL), Coorpacademy develops innovative digital training solutions for businesses, government and third sector.

The Monaco Digital Academy will provide Monaco public sector professionals with an online training platform that integrates new digital functionalities, such as gamification and mobile learning, the latest pedagogical innovations including reverse pedagogy and 5-minute targeted training modules and multiple forms of high value content, so supporting letting learners develop vital new skills in a rapidly changing world.

The courses available online will focus on reinforcing and acquiring new soft and digital skills, and will be accessible via a catalogue of over 1,000 courses published by Coorpacademy in collaboration with its expert partners. The courses cover 90% of the skills deemed fundamental as identified by the World Economic Forum (The Future of Jobs 2018 study). In addition, the Government of the Principality will complement this digital resource with bespoke training, such as on wellbeing in the workplace and development of capabilities for specific positions.

The Academy is envisaged as a flexible and progressive training asset, enabling civil servants and agents to receive training on the subjects of their choice, whenever and wherever they want, using a computer, a smartphone or any other digital device.

For Frédéric Genta, Interministerial Delegate in charge of Digital Transformation in the Principality of Monaco: “In order for our public services to be a model in the digital world, we must help everyone, starting with our people in charge of carrying out our public policies. They must be able to benefit from an ambitious training programme, as there is no better investment than investing in one’s teams and their training.”

Stéphan Bruno, Head of Human Resources for the Government of the Principality of Monaco, explains the choice of Coorpacademy: “We wanted to create a training offer for our public service teams that is accessible, fun and diversified, and not limited to job skills. The user-centric learning experience offered by the Coorpacademy platform and the depth of its catalogue of courses elaborated with experts offered what we were looking for.”

“We are proud to have been selected as a core training supplier for this strategic digital plan that will impact all Monaco’s public policies,” adds Jean-Marc Tassetto, co-founder of Coorpacademy.

“The importance of training in the strategy of the Principality’s government and leaders demonstrates the ambition of this plan and their global understanding of the issue of digital transformation.”

How to Stop Worrying About a Jobless Future? An article from Jean-Marc Tassetto, co-founder of Coorpacademy

 

This article has been originally published in Bdaily Business News. It has been written by Jean-Marc Tassetto, co-founder of Coorpacademy. To read it in its original form, it’s here.

Digital business transformation and training expert Jean-Marc Tassetto, co-founder of Coorpacademy and former head of Google France, says new ways of helping employees to ’upskill’ are on their way.

Here are some extracts of the article:

“We all know that Artificial Intelligence and automation are coming at us at breakneck speed. So how will business cope? Will we all be unemployed soon?

According to The World Economic Forum, technologies like AI and Robotic Process Automation are indeed entering every profession, and at speed. But does that mean fewer jobs, as so many fear – or a completely new set of career opportunities?”

[…]

“That means we all need to change jobs and careers multiple times throughout our lives: an ability to adapt will be critical. Against this backdrop, the job of the responsible business owner is to create ways to help their employees access the kind of training that might help them adjust, as well as cope with any new advanced tech you introduce yourself.

This is being crystallised down as the need to create a ‘learning culture’ – encouraging workers to gain new skills that organisations require now or in the future and in attracting and retaining talent.

One problem: we’re not doing that yet. Training and HR teams are there to provide the resources, tools and time to support learning, scheduling the diaries and career plans of staff, booking the armies of trainers and projectors, and making hundreds of hours of relevant content available. But, traditional training culture seems to assume staff are passive objects that simply get shuffled in and out of all those training rooms!”

[…]

“To get workplace training back to where it should be, this needs to change. In particular, if we are serious about our commitment to re- and up-skill and prepare for that near future, we need a way to connect back with the employee and deliver what they want. We also need to rethink the way training has traditionally been delivered – and we have to ask ourselves if it is realistic to expect people who work remotely and anytime, to stop everything and sit in front of a trainer with a PPT and a laser pointer for eight solid hours.

What does that look like in practice? Actually, very similar to what you and I are already doing in our day-to-day lives, and especially the Millennials and digital natives on your team. We live on our phones and we all try and make dead time waiting for a train as useful as possible, looking for content. We refuse to be delayed by a knowledge gap, turning to the Internet to plug any lack of understanding – and we might play a mobile game for a minute or two during a lunch break.”

[…]

“The old method of scheduling fixed hours needs to be discarded in favour of a blended learner-chosen model, where classroom training could be supported by a virtual environment in which all lessons and material are digital and available, 24×7 and increasingly via mobile and in short bursts. In addition, incorporating gamification and collaboration features will increase staff engagement by activating the joy of competition, too.

Such learner-centric approaches really work – and can, our data shows, secure user engagement levels for digital training content of more than 80%.”

You can read the article in its complete and original form here!

Discover other articles from Jean-Marc Tassetto, co-founder of Coorpacademy:

Let’s welcome a new dawn of behavioural learning analytics – TrainingZone

Why Training is an Under-Used Source of Employee Insight – Incentive & Motivation

Jean-Marc Tassetto’s interview for French television (BFM Business).

 

What’s next with the French publishing house Dunod? Interview of Éric Pommat, Digital and Business Development Director

At the beginning of 2018, when we started our collaboration with the French publishing house Éditions Dunod, we had the chance to meet Éric Pommat, Digital and Business Development Director of the famous French publishing house to celebrate the beginning of our content partnership (to read this interview, it’s here).

After the co-edition of 4 courses, it was the right moment to see what had been done, to talk about the next steps and to see how we envision the follow-up of this insightful collaboration.

In 2018, learners discovered mindfulness at work, a meditation technique which fits very well in the corporate world to increase one’s energy levels and avoid stress-inducing “attention thieves”. Learners also developed their creativity with mind mapping, a mental mapping technique to leverage ideas, generate more ideas and become more creative at work. Do you sometimes feel non-productive at work? Our Learners discovered 9 tools to work efficiently, including the Eisenhower matrix and the Getting Things Done methodology. And finally, in 2018, our learners (re)discovered inbound marketing and growth hacking, those cost-effective, efficient and fast-to-implement marketing techniques. 4 new skills, between soft skills and toolboxes to feel better at work and work smarter, that pleased Coorpacademy’s learners in 2018 (and viewing numbers prove it!)

Here we are with Éric Pommat for a new interview, to discuss prospections for 2019.

Hello Éric, thanks for meeting us again. First of all, what did you think of the co-edition process with Coorpacademy? How the publishing house Dunod ensures the communication with content creators and Coorpacademy’s instructional designers for the course conception runs smoothly? 

The co-edition of the first 4 courses Dunod by Coorpacademy was flawless and efficient!

It’s important to note that Dunod is an atypical kind of partner for Coorpacademy. At the end of 2017, our publishing house – and it’s distinctive enough to highlight it – recruited its own team of instructional designers. Developing a new Digital Learning activity was indeed one of the major steps of our digital transformation.

Today, in addition to our legacy core work of publishing books, we want to put our editorial know-how, our pedagogical and digital expertise and the depth of content we have already to the benefit of companies and organisations. In order to advise them and to support them in their communication, custom edition and digital learning projects. Naturally, we’re on Datadock!

Those first courses have been created by our instructional designers, with experts on the topics and with the help of the instructional design team at Coorpacademy: everything was reunited to create engaging and attractive content for learners.

And a few months after our courses came out, the statistics speak for themselves: the Dunod by Coorpacademy courses are among the most played and appreciated on the Coorpacademy platforms.

How are topics selected for next courses?

We proceed in a “collective thinking way” by crossing propositions made by Dunod and Coorpacademy.

The Coorpacademy Team submits hot themes and topics among Coorpacademy’s customers or spots inspiring topics in the Dunod content catalogue.

On our side we use our editorial know-how, our experts network and our sales numbers to pick the most interesting and Coorpacademy-friendly matters.

After analyzing both insights, the collective intelligence of both teams then define the courses we’ll co-edit together!

What are the new courses to be released this year? 

In 2019, we’ll be working on soft skills with 4 new essential themes:

  • 1 hour to stop stressing and stay zen.
  • The best Lean tools for improving performance
  • Intrapreneurship and change makers
  • Learn how to learn

Are you noticing – in your day-to-day life – the importance soft skills are taking over hard skills?

Of course. The necessity to develop soft skills is becoming tangible everyday, in our jobs and day-to-day tasks. Sales techniques change, our readers’ ways of consuming content change, technology is becoming more and more important in our lives.

“…We’ve entered in the planned obsolescence of skills era (which have a life span between 6 months and 5 years)”  as Jérémy Lamri says it very well in its latest book 21st Century Skills: how to make a difference? “The skill to learn how to learn new skills become the central skill for someone, to allow that person to maintain his or her skills portfolio, to keep improving and to save his or her adaptability, meaning in the end his or her employability.”

It’s becoming obvious: uncertainty lies with the future of the job market, with the game-changing technological innovations or with jobs creation. How do Dunod publications adapt to this fast-changing environment?

We learn and we try to reinvent ourselves everyday, supported by our triple expertise (editorial, pedagogical and digital) and our content catalogue (7,000 books written by 5,500 experts, enriched with 365 new books every year, both digital and paper).

Let me show you a few examples.

At the end of 2016, facing the structural decrease of our specialized markets, we started a transformation by creating a general public department at Dunod.

In 2017, we started to work on the digital learning market, first with soft skills programme (Stress Management/Self-confidence, Management, Time Management) developed for a group of private universities, and then with Coorpacademy.

In 2018, we launched an innovative online training tools for infancy professionals with the Pros of Infancy.

In 2019, we just launched the Dunod Atelier, a new B2B service of custom edition.

What is your favorite course co-edited with Coorpacademy? And why?

“Mindfulness at Work“, “Boost your Creativity with Mind-Mapping“, “Working efficiently: The 9 tools you need to know about“, “Inbound Marketing & Growth Hacking“, “1 hour to stop stressing and stay zen“, “The best Lean tools for improving performance”… and the list will grow bigger!

Each new course is our favorite. We are in a continuous improvement process, we learn and we do better each time. It’s very motivating. I can’t wait for the next course to come out!”

Let’s welcome a new dawn of behavioural learning analytics – an article from Jean-Marc Tassetto in TrainingZone

 

This article has been originally published in TrainingZone, which is the UK’s leading learning & development publication, covering everything you need to know to deliver absolute excellence in L&D. It has been written by Jean-Marc Tassetto, co-founder of Coorpacademy.

With the rise of learning experience platforms, L&D teams will be able to measure and assess the behaviour of employees as they progress through their learning journey, taking learning analytics to a whole new level.

Discover the article in its original form here!

Here are some extracts of the article:

“Like it or not, the L&D sector is not where it should be when it comes to proving its worth to the wider business. The good news is that a way of mapping training investment to measurable bottom-line results may be about to become available at last.

Let’s review how important that is.

[…]

“By not providing hard evidence of how learning is adding value on an individual, team or organisational level, practitioners are missing a huge opportunity to gain recognition of their contribution to the organisation and much-needed investment for future learning,” warned the organisation’s [Fosway Group, Editor’s Note] Director of Research David Perring.

Only 14% of respondents could say with confidence that they are effectively measuring the impact of learning, while around half are ineffectively doing so – and a third not measuring impact at all.

No wonder Perring answered a question about how the L&D industry is faring with measuring learning impact, with just one word: “Terribly.”

[…]

“However help may finally be at hand in the shape of learning experience platforms (LEPs), recently formalised as a new market category by Gartner, which has started to become increasingly common in L&D work in the past few years. Highly user-centric in their delivery model and usability it’s maybe less well known that they have also revolutionised the analytical L&D palette.

How? Because LEPs track any behaviour traces and use them to test what works and what doesn’t, based on a powerful new way of collecting such data, the ‘Experience API’ or xAPI standard.”

[…]

“Finally, with the LEP much more flexible and interesting ways of working with corporate learning have started to deliver much richer datasets that are the basis for really useful analysis.

The consequence for learning analytics of the LEP is that the data we’re getting back now is much more complete and behavioural.

That’s because in order to constantly improve the learning experience, the most advanced xAPI-enabled LEP tracks any behaviour indicators it can spot and uses them to test what works and what doesn’t, based on tracking the stream of learning activities – and not just completion of modules.

The results are highly promising. For a start, the learner, not just the trainer and administrator, can get a sense of his/her progress and experience. That really matters if we want our teams to be truly autonomous learners able to ensure their own long-term employability.”

[…]

“L&D managers and administrators benefit because they can access all sorts of new types of insight – not only finding out what someone successfully learned, but how the learner got there and which learning approach they chose. […] Take curiosity, identified as an “important variable for the prediction and explanation of work-related behavior” (Mussel, 2013). That is really critical, as motivation to engage in lifelong learning is a sine qua non of employability for today’s worker.

Notably, another important effect of curious collaborators is that they contribute to a company’s innovation potential, particularly in the light of the “death of top-down management” (cf. John Bell, 2013).

Employee learning perseverance is another potential new KPI example. When you next need to decide who to recruit to lead a project, or who to train, it may be useful to select those who are qualified but also the most resilient candidate (cf. Amy Ahearn, 2017).”

[…]

“Could a new ‘behavioural learning analytics’ emerge that will put learning and training back in the centre of your organisation? It’s starting to look that way.”

To read this article in its original form, it’s here!

If you want to discover other articles from Jean-Marc Tassetto, co-founder of Coorpacademy, you can click on those links:

Why Training is an Under-Used Source of Employee Insight – Incentive & Motivation

Jean-Marc Tassetto’s interview for French television (BFM Business).

Is LXP the new LMS – Enterprise Times

 

1 million Battles have been played on all Coorpacademy platforms!

 

Learning is difficult.

Learning new skills has always been tough, in school or in corporations. To remedy this situation, we provide on the Coorpacademy platforms features coming from the gaming world to sparks engagement and make training fun, addictive and attractive.

Gaming features provided by the Coorpacademy platform

The Battle mode, one of our most iconic gaming feature, has a significative impact on learning, in the short-term but also in the long-term. What’s a Battle? A mode where the learner can challenge another one in a quick quiz battle.

You think you’re unbeatable on cognitive biases, those thinking traps that can easily trick your mind and ways of thinking? You want to challenge your colleague Anna on the topic? It’s easy: launch the Battle mode, click on “Create a Battle”, choose your Playlist, the course and the course level (in this case the “Always one step ahead!” Playlist and the course Cognitive Biases: Thinking Traps) and answer the questions.

Once the quiz is done, Anna will receive an email inviting her to answer the same questions. The one who has the most right answers wins the Battle, and then Stars to climb up the ranking. If it’s a draw, the one who answered the fastest wins the Battle.

You won? Anna wants her revenge and challenges you again on her favorite course, Inbound Marketing and Growth Hacking! Anna challenges you with the Battle mode

Because you’re doing Battles, Anna and yourself are more engaged in your training courses. It’s been proven that Battles were improving coworkers’ engagement in corporate training.

In our Learning Report 2018, we identified a type of learners, the Players (the learners who played at least one Battle) and we realized that Players were more engaged and more efficient in training. The Players are 2x more present: the number of months that a learner is active on the platform during his/her whole learner life cycle is two times higher for Battle players than for non-players. The Players are also 3x more active, with more than 3x more lessons viewed. They also dive deeper into the content: they have started and completed 7 more modules on average than non-players. Finally, the Players are 13% more successful (success rate is measured as the completion rate of started modules) than non-Players.

Our clients are also seeing the difference. In our latest interview with BNP Paribas Asset Management (they launched their Coorpacademy-powered platform Digit’Learning in May 2018), Sylvie Vazelle-Tenaud, Head of Marketing Europe for Individuals, Advisors and Online Banks, told us:

We present the platform as a tool for gaining expertise with a gaming aspect. In our communication, we mainly highlight the functionality of “lives”. We also highlight the fact they can earn stars. This functionality enables us to generate emulation between employees and make them want to take the courses again. Conversely, we didn’t communicate very much about battles but the employees discovered that functionality on their own and loved it! Coorpacademy offers flexibility in learning without being time-consuming, as the average duration of an entire learning journey is 20 minutes. Employees build their expertise in record time while having fun!

Indeed, more than 70,000 Battles have been launched on the BNP Paribas Asset Management platform in only one year. Playing is natural, it doesn’t seem to require a lot of effort and at the same time it helps and favour learning.

Learning becomes easier.

On all our platforms, we reached 1 million Battles played!

Will you launch the 1 million and one?

Ready, steady, challenge!

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